RODIM: 40 Years of Excellence in Automotive Refinish- A Journey Towards Sustainability

BASF began developing a portfolio of accessory products for the automotive refinish industry under the RODIM brand in 1983. The goal was simple: to create the best products for perfect paint results. Throughout the years, RODIM continuously refined its efforts, always striving to provide its customers with the very best.

For four decades, RODIM has been a leader in providing high-quality accessory products for the automotive refinish industry. The RODIM brand supports body shops and paint professionals by offering user-friendly paint accessories that are specifically developed to meet the needs of painters. Our commitment to innovation and sustainability has led us to introduce new solutions, including the RODIM eco-friendly Smartmasking Plus Recycled Masking Film. This product is made with over 30% recycled plastic, making it a responsible choice for body shops.

Celebrating 40 years of RODIM is also a celebration of the journey towards a more sustainable future, complementing the paint of BASF’s premium automotive refinish paint brands Glasurit and R-M perfectly.